VP of Sales & Marketing
As the head of Sales & Marketing for Sona Senior Living, Rob provides direction and oversight to our community sellers, as well as our advertising, marketing, and revenue management practices.
Rob was most recently the VP of Sales & Marketing for Five Star Senior Living, based in Boston and one of the largest senior living companies in the United States, with nearly 300 communities, 25,000 units, and more than $1B in annual sales revenue.
His prior roles were in the hospitality industry where he lead North America Sales Operations for 250 Starwood (Marriott) hotels and over 700 salespeople.
Rob holds a bachelor’s degree in Economics from California State University at Long Beach.